I’m a terrible writer. Per my past editors, I assemble my sentences like a robot. The mild dyslexia doesn’t help either. But here’s the thing. There is a bigger copy sin than one’s inability to make the text flow smoothly. It’s the thing that causes boredom and immediate glazing-over...
The other day I received a video question from a friend living in Spain. One pain point he experiences living in an apartment is having to deal with unintuitive light and doorbell switches. This is a real world problem that can be solved using experience design principles:
Not long ago I gave a talk titled ‘Stop it; Start it’ on the lifestyle transformation to a corporate audience. And the feedback I received was overwhelmingly positive – people loved the simple actionable aspects to lifestyle change. This is a 3 part recipe to any goal achievement by...