I’m a terrible writer. Per my past editors, I assemble my sentences like a robot. The mild dyslexia doesn’t help either. But here’s the thing. There is a bigger copy sin than one’s inability to make the text flow smoothly. It’s the thing that causes boredom and immediate glazing-over...
If you’re a UX designer you’ve probably encountered people who can’t really put a finger on what UX really is. Personally, it’s tough explaining what UX is about. If I need to give a short pitch on UX I either default to digital transformation, product/service strategy or simple marketing...
Writing is one of those skills that is extremely hard to master. I’ve been doing quite a few courses over the years on business writing, effective copy in digital landscape, persuasive copy etc. all of which contributed in skill development immensely. Yet, one thing that made it even more...
Recently I was researching voice assistant and voice tech application for business. As I was browsing for interesting use cases I would only find the generic list of skills. All were filled with the basic office administration tasks. e.g ‘book the room’, ‘turn on the lights’ etc. You got to be kidding, I thought… It’s been years...
A few days ago I covered some of the key roles in experience design industry. Yet, I still frequently get asked what’s the difference between senior and lead designers? What does it take work as junior or apprentice designer? What do heads of design do? and many more seniority...