This mini-series of videos on experience and UX journey mapping has been in the books for over the year! it’s time to bring it to live and quickly introduce and upskill those who have not to approach UX design with a discovery mindset (and methods). Journey mapping with adequate insights capture is paramount to deeply understanding, empathizing, and eventually improving real-life user and customer journeys.
In this first video, I’ll recap one of the chapters from a course I used to run to introduce junior UX designers to mapping techniques, real experience map examples, UX workshop facilitation techniques, and more.
Experience mapping templates mentioned in the video: http://blog.vaexperience.com/ux-workshop-templates/
How to use them: https://www.youtube.com/watch?v=ybfasDTvbdw