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Importance of Designing for the Real User Needs (not Wants) in UX
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Personas vs Customer Segments vs Jobs to be Done vs… in UX
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The Actual UX Work is Not What You Think (or Were Told) it is
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Creating a Second Brain for Researchers and UX Designers
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Asked to Design Apps Without User Research in UX? Do This.
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Creating a UX Case Study: Right and Wrong Way to Approach It
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Don’t Have Access to Users in UX? (How to Drive User Centred Design Org. Change)
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Are You Doing the UX or Is It Really the UI Design? (The Problem with UI/UX, UI vs UX p2)
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8 Mistakes That Prevent People from Getting Into UX Design (or the Next UCD Role)
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UX Challenge: Ideate on the Human-centred, blockchain-powered future user experiences
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The Problem with UI/UX, UX/UI design
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UX Prototyping: Low Fidelity, Mid or High Fidelity Prototype? (Livestream Highlight)
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All Your UX Work is Under NDA, Now What?
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UX Project Challenge: Product UX Redesign – Submissions Review Live UX Stream
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Reviewing My First UX Case Study from Over 10 Years Ago
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UX Project Challenge: Places to Live Finder Product Redesign
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